Giveaway emails were created to inform users about the beginning and end of such types of contests. #5 End-of-summer email subject line: "End of summer BLOW OUT! Format them well so that even scanners and skimmers can get the key points without indulging in reading. Email DesignNataly Birch April 06, 2021 16 minutes READ. At less than $3/week, Starter Story is a no-brainer investment in your business. "Don't miss out on your free gift with a subscription.". 64%. It is a gateway that leads contestants to the landing page. Rock the Christmas clock with time-saving gift inspiration. , Copyright 2010-2023. It is here where Thank You email comes to the rescue. Seray is a Product Marketing Manager at Drip. Your name has gone into our singing bowl, out of which we'll be drawing the winner on December 20th. VOID WHERE PROHIBITED BY LAW. Give clear instructions in your email, make it easy for people to join, and keep your prize relevant to your brand. - Your clients are eagerly waiting on the information that you said you were sending. Include numbers. If you have a rewarding program, it is time to invite them in. 4ocean, the environmentally-friendly accessories company, puts a unique spin on typical giveaways: 4oceans value proposition is built entirely on ending the ocean plastic crisis. Similar to the previous two examples, Vinomofos giveaway requires you to place an order to enter the giveaway. You can go two ways to ensure that everything was fair and square. Write a good email subject line. Therefore, much like a prize, it should be prominent and significant. We collect and analyze the data from every case study and give you that data. This fantastic follow-up email not only keeps a fire burning night and day, but it also compels the subscribers to act promptly. Did you achieve your goals? This makes it harder for you to catch the attention of the person. Use summer words and phrases like fun in the sun, beat the heat, high temps and dog days of summer. Here are our next steps. Things get even more interesting in the second part of the email: Here, Recess makes a solid argument by saying that they cant guarantee if youll win the giveaway or not. Email marketing success depends, in part, on the ability of the B2B marketer to make a powerful first impression and form an immediate connection by strategically crafting email subject lines. When used right, giveaways help engage your email list and nudge them to buy from you. That is, your subject line should sound legitimate. Build your lists and convert drive-by web traffic into customers. May 24, 2022 A perfect tool to create Bootstrap website. The background hints about the brand earning some extra bonuses for credibility. MOO: A three day Christmas sale? Not only will your subscribers miss out on . "How I Got Over 942,000 YouTube Subscribers (And You Can Too)". $(window).scroll(function() { Finish Line: Black Friday Doorbusters start now. Promote your brand by qualifying and quantifying its value. 2 Subject Line Example #2: The "Fomo" Subject Line. Subscribers from giveaways are people interested in the product; they are more likely to shop with you. Also, note that all the vital information is here. New Year Savings to Renew You! etc.) Best Funny Email Subject Lines. "Your Refresher Course in Summer Skincare". Let's go over the proven tips on how to craft a subject line that boosts engagement: First, let's discuss the fundamentals of creating a great subject line: Now, let's dive into the specifics of how to create a great subject line for your next campaign: Although this may seem obvious, it's a piece many marketers miss the ball on. 75 Valentine's Day Email Subject Lines To Fall In Love With. Use it to target people who haven't yet participated in the giveaway, as well as those who have, reminding them they still have time to increase their chances of earning rewards. Our best articles, guides, and how-to magic. 4. Even though it has some pitfalls that we have discussed earlier, still when done right, it can bring more good than harm. Giveaways bring people who are initially interested in a freebie, not a brand. Smart. Get website downtime alerts by phone call, SMS, email, Slack, etc when your website went down. See real results. -Revised policy for jean shorts at work. Take a look at this exclusive giveaway example by Charlotte Tilbury: The first thing you see in Charlotte Tilburys giveaway email is the pre-title Loyalty Member, which immediately sets the tone for the offer. Mobile users can easily read it without changing the screen mode or scrolling. Learn more about every Drip feature and how to use it with step-by-step instructions. Your readers want to feel like your email is coming from a human and not a corporation or automated system. Formulate all the rules of the contest, including exclusions. Lyft: You guys are amazing, you know that? Uncover the growth strategies that founders are actually using. Aerie: Last minute shopping? Create multiple versions of your email that are identical in every way . Our useful services seamlessly integrated with each other and our products to get you to the finish line faster. Check out our guide on how to define The Best Time to Send Email Newsletters for Black Friday and Cyber Monday to get some valid insights. Note the language. It is a bad practice for websites, and it is certainly not good for emails. Vinomofo, on the other hand, goes all-in on its birthday and throws daily giveaways for an entire week. There are four critical things that you should take into account. - The curiosity of knowing about a neighborhood of interest will make them click on the email. Many e-commerce brands use birthdays, customer anniversaries, and milestones as an excuse to offer small discounts. Enter before [deadline] for your chance to win this incredible prize. Plan a giveaway or a back to school contest to connect with current customers and reengage irregulars and lost shoppers. Here is the information I promised you. The results found that simulated phishing tests with an urgent message to check a password immediately were most effective, with 39% of users falling for it. Bath & Body Works: 1 DAY for this deal. wS = $(this).scrollTop(); These are the top 10 types of email subject lines that generate clicks. In what they call the opportunity of a quarantine, you have the chance to win products from the company and its partner brands. Even better, LOccitane doesnt want to miss out on people who arent ready to buy today either. However, its 100% sure that youll get their productsif you order them. Based on the stats, 69% of people will report an email as spam based on the subject line alone. When done right, an e-commerce giveaway can help grow your email list with quality subscribers and increase sales. Thing to Include #2: Introduction. However, do bear in mind it still should run solo. You can group people by gender, age, profession, purchase history, persons preferences, and even location. Its a smart gift to guarantee loyal repeat customers. Papa Murphys: Dont Get Your Tinsel in a TangleLet Us Help with Dinner! Then, you can regularly engage your email list and give subscribers a reason to shop from youagain and again. Third, the instructions are short and sweet. Even those who adore scanning rather than reading get information instantly. Benefits of Funny Goodbye Email Subject Lines. Share season's greetings. }); You might get too inspired when you actually see the answers behind thousands of successful, ordinary entrepreneurs. And, because everyone loves a good deal, theyre more likely to forward your email to friends and family members who might also be interested in what youre giving away. A giveaway involves distributing free merchandise or services for promotional and marketing purposes. First, you can disappoint those who took an active part in an event but got nothing in return. " [Organization] is . Plus, theyll remember you next time theyre shopping. 5. Here are some optimizations that you can implement to improve your tagline ideas. Give your readers a reason to click. 75% OFF for being an awesome customer. Cath Kidston: Tick tock | Last chance to order in time for Christmas! The last thing you want is for an important email to find its way into a spam folder. Moovly: Create your own Seasons Greetings video in 10 steps, You deserve a little something extra, [name], You can be naughty and still stay fit through the holidays, Open if youre willing to get this treat, PACK THESE FOR YOUR THANKSGIVING TRAVELS (STUART WEITZMAN IT), J. 3,2,1Happy New Year! This makes your email feel unfamiliar, unapproachable, and less personable. Therefore, do your homework and meticulously target your audience. Check inside for a special . As one of the most important details of all promotional newsletters, it should take its place under the Sun here as well. Make them feel important and try to find a way to get them deeper into the brand. (early holiday up to 75% off ). The giveaway newsletter is a powerful marketing tool. Secondly, Vinomofos prize is an attractive $1,000 store credit. PrivacyStatement. Visit our library to install one of our pre-built workflows or for some killer marketing inspiration. SHOP BLACK FRIDAY ONLINE NOW! So, not only does a giveaway email subject line help you boost open rates, but it can also help you generate word-of-mouth marketing for your business. How can joining a gym turn into your Christmas vacation? } Here are a few Valentine's Day email subject lines with emojis for inspiration. It appeals to the audience and brings nothing but value. You could be the lucky winner of our latest giveaway!, Hurry, the entry deadline is approaching!, Were giving away [insert prize] and you could be the winner!, [Number] lucky winners will receive [insert prize] in our latest giveaway!, [Company name] is giving away [insert prize], enter now!, [ Prize] up for grabs in our latest giveaway, enter today!, Time is running out, enter our giveaway today!, Find out how you can win [insert prize], How would you like to win [insert prize]?, Would you like to be the next big winner?, Its as easy as 1-2-3 to enter and win!, entrants will have a chance to win [insert prize]., One lucky winner will take home [insert prize]., Enter now for a chance to be the envy of all your friends!, Limited time offer: Win [product/service]!, Free [product/service] for a lucky winner!, Win a [product/service] bundle worth [value]!, Exclusive giveaway: Enter to win [product/service]!, Our biggest giveaway yet: [product/service] up for grabs!, Be the envy of your friends with our [product/service] giveaway!, Giveaway alert: [product/service] up for grabs!, Win a years supply of [product/service]!, Enter to win a dream [product/service] package!, One lucky winner will receive [product/service]!, Win a luxury [product/service] experience!, Score a [product/service] for your summer adventures!, Win [product/service] and take your game to the next level!, Times running out! Straightforward Email Subject Line Examples. "Show your support on Giving Tuesday!". Automate your marketing with best practice email workflows. Let us know how they work for you! Instead, the brand follows up a few days later to ensure that youre not missing out on the offer: With an urgency-driven subject line that reads Last Day: Enter for a chance to win our gift basket! Prose reminds you that theres still time to enter its giveaway. For this, you need not only a good deliverability rate but also a compelling subject line. Help your business stand out with these unique New Year's email subject lines: 3,2,1Savings Unlocked! What does that look like?". Proper segmentation ensures the success of giveaway contests. Therefore, after getting onboard a new contact, it is time to pull all the stops to turn him or her into a brand ambassador. Wave at Santas reindeer as they go flying by your plane window, Crate & Barrel: Happy New Year + free shipping, Deck the halls with unbelievable holiday savings, Get on Santas nice list by getting in shape this year. Or tease a surprise, giveaway, or gift: Send them a hilarious video or animated gif to lighten the mood, show sympathy through kind words, give bonuses for a reward program, or offer a special discount. Think of these as guidelines, if you will. Thats why we built Starter Story - the only place where 4,409 founders of successful businesses share with you their exact timeline of building their business to thousands of customers. For example, use. Use this angle in your emails to sell to engaged email subscribers without asking them to place an order to enter your giveaway. It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport. Sometimes the contest lasts for more than a month, nurturing customers every day. " [Organization] needs your help on Giving Tuesday!". So, it pays to spend a little more time . Of course, a hot topic each January is the new year. Generally, a 60-character email subject line should work fine on desktops. Unlike the subject line helper, which uses data from emails sent by all Mailchimp users, A/B and Multivariate tests can tell you what your specific contacts like best. Use powerful words like Free, Gift, Prize, Last Chance that evoke an emotional response. Open rate: 53.5 . JetBlue: Up to 50% bonus tis better to give AND receive! Email autoresponders with subject lines that confirm entry to a contest or giveaway have a 46.9%** open rate. To make the most out of them, you should run the whole campaign. It finishes off the design and reminds contacts once again what they can get without spending their precious money. There are many bumps in the road that require many decisions. If you don't have a great prize, people won't put in the effort to enter your giveaway. Cover such essential details as: Use professional instruments to focus on your strategy and overall campaign instead of messing with code and design. 2. The giveaway campaign is no exception. Everything should be on the surface to cultivate trust. Do not try to include video inside the newsletter since most email readers do not support this multimedia type. Banana Republic: You should claim your surprise gift (its well-deserved!). It is refreshing and eye-catching. Extending a list of contacts is increasingly vital for every business since existing contacts can be easily nurtured and turned into paying customers. Just like the call to action in the body of the email, the subject line must be loud and clear if you want to score the highest open rates. The visual display of prizes occupies the central part making everything about them. We have seen countless Starter Story readers join us, get inspired, and change their lives through the businesses theyve built. The background is impressive. Lets go! Happy New Year from Us to You. Analyze the results of the contest. 13 email marketing trends you must know. If you want to win exclusive gifts from the brand, you need to test your knowledge of the brand. "If You Have Zero Website Visitors, Do This First". Oct 13, 2021 - Explore Really Good Emails 's board "Survey Emails", followed by 4,872 people on Pinterest. KnowBe4 revealed the results of its Q4 2019 top-clicked phishing report. Example #1: Pitch: + your context and story in a few words. It can't hurt to advertise the prize, as well! Sometimes people can increase their chances of winning by earning bonus points from sharing the giveaway on social media. The action words instantly catch an eye. "Free gift with purchase of $50 or more". Although theyre easy to run, low-effort giveaway campaigns arent the only way to go. [Prize]? Keep it short and sweet. 1. Giveaway Newsletter Example from Foyr Neo. That's why it's critical to craft a catchy email subject line that will get you the traffic and conversions you deserve. Hey [name], welcome to [business]! Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies. The latter, by the way, has a powerful phrase, Enter to Win.. Use subject lines that remind recipients that they signed up for the contest/giveaway. That's why you should be sending some emails before your campaign even starts. According to Convince & Convert, 35% of email recipients open an email based on the subject line alone. It's important to hype up your audience and get them excited about your campaign. The Last Chance header does its job perfectly. The rules are displayed and smartly highlighted. However, the result and impact produced on the audience are powerful. -2 bizarre steps to bring the best out of your job. // trackShownInterest(); 5 things about XYZ neighborhood. Emergency Essentials: Black Friday Sale! In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. Just like your email type, make sure that you use the right tone to reach your audience. Create a personalized email based on the contact's preferences or purchasing history, appeal to your target audience by name, and show how a giveaway can benefit them. Were here for you! Each day has brought something unique into the subscribers inboxes. 5. Anthropologie: Thanksgiving hosting, toasting & roasting must-haves, Bath & Body Works: 5 DAYS TIL CHRISTMAS. By following these tips, you can write giveaway email subject lines that will help ensure your messages are opened and read. You can invoke curiosity to spark your readers' interest. Giveaway email #5: Last call email. Did you know that 33% of email recipients open emails because of an engaging subject line? Have a goal in mind. THANK YOU! In general, the goal for each of your email subject lines should be to get people to open and read your emails, but you can (and should) get more specific if you want to accomplish that main goal. LOccitane, meanwhile, gets to enrich its leads, collect more information about its subscribers (such as city and zip code,) and target you with reminder emails to place an order. If you have access to information about your subscriber (ie. And thats a win-win! !" or "LOSE 20 POUNDS BY TOMORROW!!!! Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line: Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks. Start with your subject line. Keeping the subject message short also helps display it correctly without clipping on mobile devices. Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks. It should scream happiness and joy. They say don't judge an email by its subject line, but let's be honest: We're always keeping an eye out for the best of the best. There is also a sense of urgency. In this giveaway, theyre asking subscribers to guess the amount of trash they collected on a recent ocean cleaning mission. Join our free newsletter to get unlimited access to all startup data. Team Tony Robbins: Your last chance to save in time for the holidays. As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign. Finally, the design hits all the essentials. (4) How much money are you making? Keep it short, clear, and concise; aim for around 6 to 10 words. Theres no hidden product placement or mention of any offers. They last for several days, weeks, and even months. - You are the expert here. The 50 Top Performing Email Subject Lines: 1. Keep it Short. Its hard to disagree with this statement. Discover these influencer favourites, Susan G. Komen: Holiday gift deadline is tomorrow. Just Click. Choose the right audience for the prize. A perfect tool to create website or prototype projects. However, still, all the key moments should be displayed in the newsletter. While 4ocean does something extraordinary for the environment, Recess, in this example, aims to make you, as an individual, feel better in these challenging times. Email subject lines that create a sense of urgency, scarcity, and exclusivity can boast a 22% higher open rate. 7. Website owners and entrepreneurs run contests where the prize (giveaway) is given to a participant chosen from a pool of entries. 6. Be grateful. According to a survey, an average American professional gets around 50 emails in a day. The event lasts a certain period of time. Subject lines with multiple topics separated by pipes have the second highest open rate. Giveaway winners announced!" . Valentine's Day Email Subject Line Tips. Valentine's Day Is Right Around The Corner. Don't bury the lead. And we are asking more every day. Lets consider them closely. However, its important to make sure that your giveaway is relevant to your niche and that the prize is something that your target audience would actually want. However, this obstacle is not insurmountable. 1 Subject Line Example #1: The Bold And Audacious Subject Line. Body Language Tools to the Rescue! [Brand Name] - MERRY CHRISTMAS - FREEBIE - 50%OFF - NEW LICENSE. KSL Deals: Save 10% with Promo Code: Christmas10, Musicians Friend: Perfect last-minute gifta gift certificate, Give great gifts that give back with our incredible Christmas discounts. By using the examples and formulas we provided, you should be able to start creating subject lines that will get more people to open your emails and enter your giveaways. Here's a novel idea a subject line that says you're reaching out "just because it's the holidays.". When it comes to promoting your giveaway on the right channels, email marketing is a no-brainer. Segmentation plays a crucial role in various email marketing campaigns; giveaways are no exception. Here are some of the best of Neil Patel's email subject lines to inspire. With your target audience, email marketing service, and giveaway builder in place, your next step is to choose a prize that resonates with your audience. The moment youve been waiting for is finally here, All you have to do is enter for a chance to. Make better decisions with analytics, benchmarking, guidance and more. If you want to follow Vinomofos brilliant example (and do even more), create a popup that targets returning subscribers and addresses them by their first name: So far, youve seen three giveaway examples that are ridiculously easy to join, with minimum to no effort needed. Again, everything is on the surface. When it comes to email subject lines, most people gravitate towards those that are serious and to-the-point. Did this strategy bring the best outcome? We use cookies to ensure that we give you the best experience on ourwebsite. They send this email at the peak of staying-at-home months with the subject line "hard times call for easy giveaways": The copywriting in this giveaway email makes you feel like Recess performs an act of kindness by offering you all these gifts. But if you do it right, Giveaway Email Subject Lines can be a great way to grow your list quickly. Now that you know how to write a contest email subject line, here are some quick tips to help you attract more participants. Measure it. This giveaway also gives Prose a great opportunity to prevent cart abandonment and upsell during checkout, provided they use popups and email reminders. There are two pitfalls of running giveaway email campaigns. California Academy of Sciences: Unique Holiday Gifts for Everyone on Your List! For example, you might change the subject to include your recipient's name. Create an amazing static website in minutes and export ready-to-use template. Do not make people act against their self-interest. Follow up with participants. Second, giveaways are notorious tools for collecting contacts. Analysis: Another subject line in the guitar giveaway series. : Theres Still Time to Claim Your Prize, Analyze contacts preferences and behavior patterns. 2. Category: Announcement. When accessibility is taken into account, this approach can produce outstanding results. 3. For example, you can send a notification that the contest is about to end. Send your email marketing campaign quickly and easily. To give you hints on what emails to send, check out these popular ideas: When the time comes to give away the product, you need a winner announcement email. You can also be straightforward about the giveaway! . Rapha: Last express shipping days for Rapha Gifts, Pinterest Partner Team: This week: Create holiday boards and plan Pinteresty events. Enter our latest giveaway now, Its time to get lucky!
